New Zealand Woman's Weekly
Magazine
All Magazines
The country’s most-read weekly magazine, New Zealand Woman's Weekly has been providing Kiwis with crucial weekly information for more than 90 years. The deeply connected and highly engaged community of readers revel in the stories of well-known New Zealanders that sit alongside tales from their beloved royal family and inspirational real life
weekly people. Recipes, local columnists and practical lifestyle information is also a big driver for the audience.
Circulation: 41,500 / Readership: 435,000 / Subscriber base: 7,456
Facebook: 30,196 / Instagram: 9,949
The Reader
She is a woman with character and life experience, goals and opinions, who looks to the New Zealand Woman’s Weekly for a sense of connection and belonging. She is kind, generous and highly organised. Immersed in the needs of her family, she also makes time for her close circle of friends, her career and her community. She enjoys growing food and flowers in her garden, trying new recipes, shopping for wonderful but wearable fashion, catching up with loved ones over lunch and taking time out to travel with her partner.
Female
40+
Core target
79
Minutes
Time spent reading
Reader Statistics
#1
Weekly magazine for reaching New Zealanders who have tried a new recipe or cooked a meal from scratch
2 out of 5
Are 'influences' for cosmetic/beauty products when you reach them you also reach their friends/family
2 in 5
Have actually purchased something they have seen advertised or reviewed
62%
Of readers are the main household shopper
37%
(reaches)
Of Kiwi women every month
$261 million
per week
Overall weekly reader's household spend
Magazine Info
| Standard | rate |
| Full page | $7,000 |
| Sponsored content full page | $10,000 |
| Double page spread | $12,500 |
| Sponsored content double page spread | $15,000 |
| Half page horizontal/vertical | $4,500 |
| Third page horizontal/vertical | $3,500 |
| Inserts, Loose & Bound | POA |
Premium and guaranteed positions attract a 10% loading
On sale every Monday
Booking & Material deadline: One week prior to on sale
Cancellation deadlines: 3 weeks prior to on sale
| Ad specs | bleed wxh | Trim wxh | tYPE WXH |
| Full page | 210 x 285 | 200 x 275 | 177 x 250 |
| Double page spread | 410 x 285 | 400 x 275 | 276 x 250 |
| Half page horizontal | 210 x 144 | 200 x 134 | 177 x 122 |
| Half page vertical | 109 x 285 | 99 x 275 | 87 x 177 |
| Third page horizontal | 210 x 102 | 200 x 92 | 177 x 80 |
| Third page vertical | 78 x 285 | 68 x 275 | 56 x 250 |