Listener
Magazine
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Driven by the strength of its agenda-setting content, The New Zealand Listener publication is the country's best-selling current affairs magazine with a per capita circulation higher than Time, the New Yorker and the Spectator. The gold standard for any magazine, in the era of unlimited free online content, is whether readers value the journalism enough to seek it out and pay for it. The New Zealand Listener readers do that week after week.
Circulation: 50,000 / Readership: 231,000 / Subscriber base: 27,736
Facebook: 17,271 / Instagram: 2,016
The Reader
An energising read, full of witty insight and award-winning investigative journalism, this is the magazine that has been setting New Zealand’s agenda since 1939. We’re proud to have this country’s best columnists and
contributors as an integral part of the fabric of the New Zealand Listener. Our aim each week is to stand out as the magazine that provides compelling journalism that resonates with people up and down the country.
Audience
40-69
Core target
110
Minutes
Time spent reading
Reader Statistics
83%
are homeowners
70%
Top socioeconomic groups
41%
Have had wine with their meals in the past 7 days
82%
Spend above NZ average on the purchase of new cars
50%
More likely than the average New Zealander to have more than $200,000 invested
$4.3 million
per week
Spent on their health
79%
Of readers give advice to, or make recommendations to, friends and family
Magazine Info
Standard | rate |
Full page | $7,000 |
Sponsored content full page | $10,000 |
Double page spread | $12,500 |
Sponsored content double page spread | $15,000 |
Half page horizontal/vertical | $4,500 |
Third page horizontal/vertical | $3,500 |
Inserts, Loose & Bound | POA |
Premium and guaranteed positions attract a 10% loading
On sale every Monday
Booking & Material deadline: One week prior to on sale
Cancellation deadlines: 3 weeks prior to on sale
Ad specs | bleed wxh | Trim wxh | tYPE WXH |
Full page | 210 x 285 | 200 x 275 | 177 x 250 |
Double page spread | 410 x 285 | 400 x 275 | 276 x 250 |
Half page horizontal | 210 x 144 | 200 x 134 | 177 x 122 |
Half page vertical | 109 x 285 | 99 x 275 | 87 x 177 |
Third page horizontal | 210 x 102 | 200 x 92 | 177 x 80 |
Third page vertical | 78 x 285 | 68 x 275 | 56 x 250 |